EASIER SEO & MARKETING FOR RELUCTANT MARKETERS

Why Your Website Isn’t Bringing in the Right Traffic (Yet)

You finally launched your website. It looks great. It feels like you.

And then...NOTHING.

A trickle of traffic.

People arrive & leave quickly.

You’re told to “post more,” “run ads,” or “learn another platform.”

But that doesn’t feel right, and honestly, it’s exhausting.

If you’re empathetic and good at what you do, marketing can seem loud, spammy, and disconnected from how you actually work. That doesn’t mean you’re doing it wrong.

It means the system you’re being sold wasn’t built for you.

Human-Centered SEO for Creatives & Small Businesses

Many business owners avoid search engine optimization (SEO) because it's full of technical language and seems really complicated. Once the mystery is removed, they realize it's straightforward and about helping people.

SEO is a Tool for Clarity

I use SEO not as a trick to game the algorithms, but as a way to clarify things for real people. By looking at what people actually search for, we uncover who your ideal clients or customers really are, what words they use, what confuses them, and what makes your work stand out.

Understand Your Business, Not Just Algorithms

That clarity improves your messaging, structure, and how you market (like yourself), which in turn improves how you appear in search results and attracts more traffic. Once the foundation is set, maintenance takes minutes, not hours.

Attract the Right Website Visitors, Not Just More Clicks

This approach helps your website get found organically, connect faster with the right audience, reduce bounce rates (people leaving your site quickly), and support your business even when you’re offline.

Flexible Website Audits, Guidance & SEO Programs

Instead of expensive done-for-you services, I offer:

• Website & SEO Audits
• Strategy Sessions
• Workshops & Programs
• Strategic Support While You Implement

Start With a Website Audit

Choose from five different levels to fit your time and budget, so you can understand what’s working, what’s blocking visibility in search results (including technical issues), and what matters most.

From there, you'll receive a clear, prioritized roadmap, so you’re never left guessing about what to fix first.
(Learn more about audits here.)

OR

An Empowering Strategy Session

Sit down with me for an hour and let's talk strategy. Everybody's path is different. We'll discuss your goals, what you're doing now to meet them, where you can improve, and anything else you'd like to cover.

A good conversation with an expert can be just what you need to address worries and have big breakthroughs.
(Learn more about Website Clarity Empowerment Hours here.)

OR

An Audit With Guided Implementation

This is perfect for those who don't want to handle everything alone. It offers clear guidance, feedback, and reassurance as you make changes.

You’re never second-guessing your decisions or how you're carrying them out.
(Learn more about audits with guided implementation here.)

OR

A Guided Personalized Program

SEO-SOS is an affordable, small group program designed for reluctant marketers who want a tailored system that fits their lifestyle, not just another task to manage. You receive more than just guided implementation.

You'll gain a sustainable system that relieves the constant marketing pressure and helps your website work more effectively for you.
(More details about SEO-SOS can be found here.)

What Happens When Your Website Finally Makes Sense

CASE STUDY: Ana's Story - Small Budget / High Competition

Ana was selling a thoughtfully designed high-end weighted blanket in a competitive market. She was up against big brands with large budgets, and she had a price point and features that needed clarification. Nothing was happening on her website.

Personalized Strategy & Guidance Are Game-Changers

By clarifying her messaging, implementing the right SEO, and developing a strategy she could maintain, her site started attracting the right visitors, and her blankets sold out. Not because she shouted louder or used the latest gimmick, but because her website finally told the right story to the right people who were ready to buy.